09 March 2011

Be a Beer Design Star

Design Contest and Art Show: Call for Entries
The nonprofit arts organization and gallery, Big Car is teaming up with the Brewers of Indiana Guild and the Hoosier Beer Geek to celebrate great art, design and beer with a logo and poster contest for the 2011 Indiana Microbrewers Festival in Broad Ripple this coming summer. Selected participants will be included in a design and beer show at Big Car Gallery in the Murphy Art Center in Fountain Square on the July 1 First Friday. The winning logo and poster will be used to promote this yearʼs festival, which serves as a fundraiser for Leukemia & Lymphoma Society. The winning designer or design team also receives four VIP tickets to the 2011 Indiana Microbrewers Festival, four VIP tickets to the 2012 Winterfest, two Indiana Microbrewers Festival T-shirts, two posters, and a selection of gifts from members of the Brewers of Indiana Guild.

Designers and illustrators — who are welcome to work in teams — are asked to create and submit a new logo and 11 x 17 poster that celebrates beer and promotes the Indiana Microbrewers Festival in a creative and attractive way. The logo and poster elements will also be used as a newspaper ad and in online advertising, so it is best to make a somewhat flexible design that allows for these secondary uses. The selected logo will also be used on T-shirts and tasting glasses. T-shirts are two-color screen prints. Glasses are a one-color print, usually about 1-1/4" x 1-1/4" in size. Please include either "16th annual Indiana Microbrewers Festival" or "Indiana Microbrewers Festival 2011" in the logos. For the poster, please leave space for multiple sponsor logos (weʼll add those later).

Details to include on the poster:
16th annual Indiana Microbrewers Festival
presented by Brewers of Indiana Guild and World Class Beverages
July 16th, 3-7 p.m. VIP gates at 2 p.m.
Indianapolis Art Center & Optimist Park in Broad Ripple
$50 VIP; $35 General Admission; $10 Designated Driver; available online

Submit logo and poster files via email as print resolution jpegs (3
megs or smaller per file) by April 1, 2011. Weʼll ask for larger files later. Submit
your design and send any question to Jim Walker at jim@bigcar.org

About Big Car: As a grassroots nonprofit arts organization, Big Car sparks new artistic ideas and initiatives that strengthen communities. Our mission is to bring art to people and people to art. We frequently partner with the Hoosier Beer Geek, brewers and beer distributors to connect art and beer at our events and exhibitions. www.bigcar.org.

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