Showing posts with label Breckenridge Brewery. Show all posts
Showing posts with label Breckenridge Brewery. Show all posts

07 September 2011

Worth Seeking Out: Schlafly Pumpkin and Breckenridge Autumn

Recent news of the annual release of Schlafly's award winning Pumkin Ale (see the Hoosier Beer Geek archives here and here) meant that a stop at Shallo's was in order. We stopped in last evening for a pint of our favorite pumpkin.

This year's Pumpkin Ale is ever bit as rewarding as those in years past, with the same big spicy nose and front as well as all the pumpkin, brown sugar, nutmeg, clove, and cinnamon flavors that we've come to know. Despite the huge flavors, I drank my glass almost as fast as water, proving that spicy and flavorful can also mean highly drinkable.


While tempted to have more than one of the Schlafly, a tap handle from Breckenridge caught my eye. Currently available on tap - as well as in bottles - at Shallo's, Breckenridge Autumn was a camping trip in a glass. As a young man I spent many weekend evenings at a backwoods Illinois clubhouse amongst friends, and this beer has something that brings that back (and it's not a similarity to all the Milwaukee's Best Light we drank back in those heady days).


Baking or dark chocolate comes through in Autumn's nose, followed by a dry campfire / leafy smoke kind of flavor - remember burnt leaves? Those flavors come through, but not in a rauch/smoke beer kind of way. Instead, Autumn delivers subdued, flavorful, but not dominating outdoorsy flavor. It's a beer that deserves its name.

I recommend stopping by Shallo's for a pint when you can - Tuesday's overheard bar conversations involved not only sock rotation, but also landscaping, and the use of batteries versus pull start sex toys and/or landscaping tools. A rewarding experience all around.

Thanks to Doug at Shallo's for the addition props used in the photos for this post.

19 June 2007

Beer: The Pedal Pusher's Potion

You don't have to be a cyclist to be familiar with the Tour de France, the three-week road race that features the best cyclists in the world competing for the Maillot Jaune (or yellow jersey). Cycling as of late has become as well known for its use of performance enhancing drugs as for its competitions, but one drug has an even longer and more public history with cycling: alcohol.

The Tour de France, along with the Giro d'Italia, and the Vuelta a España form the triple crown of cycling. But not so long ago America had its own grand cycling competition: The Coors International Bicycle Classic. Although the Coors Classic went away after 1988, the Red leader's jersey is still popular among cyclists, and is still available for purchase at many cycling stores.

But the Coors jersey is just the tip of the iceberg as far as beer-based cycling jerseys go. The list of microbreweries with their own jerseys is growing exponentially, giving the biking beer geek a vast and almost overwhelming selection to choose from. A recent online search turned up jerseys from Dogfish Head, Ommegang, Stone Brewing Company, New Belgium, Smuttynose Brewing Company, Sierra Nevada Brewing Company, Boulder Beer Company, Harpoon Brewery, Breckenridge Brewery, Troegs Craft Brewery, Avery Brewing, Bell's Brewery, Lancaster Brewing, Full Sail Brewing, Deschutes Brewery, Leinenkugel, Redhook, Guinness, Fuller's, Brooklyn Brewery, and Left Hand Brewing.

The connection between beer and bicycling jerseys starts with customers, jersey suppliers, and brewery employees. Frederick Mazzeo, Dogfish Head's Merchandise Manager/Community Relations & Licensee Liaison, designed the Dogfish Head jersey himself. When asked why Dogfish got into cycling jerseys, he wrote "Customers began asking." In the case of Boulder Beer's jerseys, Brewmaster David Zucker informed me that the process worked a little differently. "We got involved with cycling jerseys when the guys at Primal Wear contacted us after drinking our beers. They liked the beers, and the graphics, and then they contacted us about whether we would be interested in having them produce the jerseys."

For Chris Lennert, the jerseys actually served as a sort of gateway into working for Left Hand Brewing. "Before I started working at Left Hand, I worked for a company that did a few cycling jerseys, and I approached Left Hand (my favorite brewery) to do a few jerseys with them. We wound up doing a Sawtooth and Milk Stout jersey, both of which are sold out. Based on the response that we had, a few months after I started working at Left Hand, we decided to do another one."

At Smuttynose, demand for the jerseys started with company president Peter Egelston and his partner, Joanne. "Joanne and I have been avid cyclists for a long time. When we expanded our brewpub ten years ago, adding a retail shop, we were looking to expand our product line beyond the usual lineup of tee-shirts and logo glasses. Since many of our friends ride, as well, we'd gotten inquiries about cycling jerseys, so Joanne, who designs all of our graphics, got in touch with Louis Garneau, based in nearby Vermont, about custom jerseys." There was a similar sort of in-house demand at Harpoon Brewery, says Liz Melby. "We have always had a very active crew that has worked at the brewery, including many passionate cyclist. Because of that, there was a demand for Harpoon cycling jerseys." According to Chris Cochran at Stone Brewery, the demand came from everywhere. "We had been thinking about doing them for awhile, some of the Stone Staff requested we make some, and there are LOTS of people in SoCal that ride, and we were contacted by Canari to make them so it all came together."

The production of jerseys may also come from brewery sponsorship of bicycling teams. Todd Thibault of Breckenridge Brewery, said they got into the business of cycling when a cycling shop in Breckenridge contacted them to sponsor their cycling team. Because Great Adventure Sports was already creating jerseys for the team, it was only natural that the brewery would offer them for sale to the general public. The brewery also supports smaller cycling teams through what Todd calls "beer support". As he says, "What more could a rider need?"

The graphics used on many craft brewery labels are a natural choice for use in cycling jerseys, which often feature designs that run the gamut from classy to garish. But is there a deeper link between beer and bicycling? Why do so many cyclists choose to wear brewery based jerseys? Left Hand's Lennert thinks it's about the passion. "Cyclists and breweries are both very passionate about what they do, and they take pride in who they partner with."

Breckenridge's Thibualt sees the connection as a continuation of tradition. "Beer and cycling is an old tradition, we even have some framed photos in our pub in Denver dated to the early 1900's that show cyclists on the side of the road drinking beer...well, OK they're just big bottles...we assume it's beer." Smuttynose's Egelston says it's a lifestyle choice. "The big guys have NASCAR, we have cycling. People who ride seriously are not likely to choose mass-marketed beer because they are not making mass-market choices in other areas of their lives." For Dogfish's Mazzeo, the answer is a bit more simple. "The carbs, man."

Perhaps it is just the carbs. It shouldn't be surprising that companies that sell cycling jerseys also promote cycling and wellness through in-house programs and sponsorship of cycling teams. The folks at Dogfish promote a healthier lifestyle through securing gym memberships for employees, and on site Bocce courts. At Breckenridge Brewery, wellness is explained in simple terms. "We're all from Colorado; the out-of-doors is how we roll." The folks at Boulder seem to have a similar philosophy. "We have a lot of staff who are bikers. Boulder is an exceptionally bike friendly community, so biking comes naturally to many of us. With the athletic inclination of Coloradans, we have a very fit group of people. Aside from biking, we have people play ultimate, disk golf, baseball, softball, hike, rock climb, ski, board, water ski." The folks at Harpoon see cycling as an extention of the company motto. "Our brewery's motto is 'Love Beer. Love Life' and we encourage living the motto to both our employees and our drinkers," said Melby. "We host and sponsor several cycling events each year, including the Harpoon Brewery to Brewery Ride and the Harpoon Point to Point." So perhaps it's only natural that these breweries are selling jerseys. They're also out there wearing them.

So if brewing and cycling really do go hand in hand, shouldn't a beer make a perfect post-ride reward? Which beers do the brewers themselves prefer? Each brewer had their own opinion, though Smuttynose's Egelston may have the most sound advice. "Obviously, the best post-ride cooldown is plain water. After re-hydration, I'd recommend a nice hoppy pale ale or IPA." Chris Cochran at Stone Brewery says you've got to consider circumstances: "If you are looking to cool down and carb up with a lower alcohol beer, I would say Stone Levitation Ale or Stone Pale Ale. However, if you just worked your ass off on a ride, and want to “reward” yourself, I’d say go with a Stone IPA or Arrogant Bastard Ale!"

Todd Thibault at Breckenridge recommends their Avalanche Amber Ale. "It matches the jersey. It's all about a balance." Frederick Mazzeo at Dogfish Head says he enjoys a postride 60 minute IPA followed by a 90 minute IPA. Chris Lennert at Left Hand isn't picky. "Any of them! It depends on what time of year you’re riding – do you want a good thirst quencher or a good winter warmer??" Harpoon's Melby recommends any of their beers for a cool down, but adds "IPA is always a great choice because it will cut through the salt of the sweat." David Zuckerman at Boulder Beer has his own very solid advice. "Whichever of our beers satisfies you, is good enough for us. It's kind of like the question that I get a lot about what is my favorite beer. My answer is always, the one that's in front of me."

* * * * *

Thanks to those of you who provided links to more jerseys in the comments section. They've been added into the article and hopefully will provide as a valuable resource for cyclists looking to support their favorite brewery.

15 June 2007

KOTBR Review #20 - Trans Am's flat tire leaves Burt Reynolds red in the face

I always wondered how the folks in Atlanta reacted after getting their first sip of the beer that Bandit and Snowman worked so hard to sneak in. I mean, it's Coors. I imagine some Georgian had to have said, "You evaded Sheriff Buford T. Justice and risked time in prison for THIS?!?"

For our twentieth review, the Knights had some Fat Tire Ale (from the Fort Collins, Colorado-based New Belgium Brewing Company) hauled in. This cult favorite only recently started crossing the Mississippi and is still not shipped to Indiana.

Sitting around the Beer Round Table, along with myself, were Knights Chris, Jim, Kelly, and Mike. Gina and Matt were guests who also provided commentary. My lovely wife, The Lovely Wife, was also there, but since she doesn't like beer, she didn't drink beer. Look for her new blog soon: "Hoosier Girlie-Drinks-With-Little-Paper-Umbrellas Geek".

For the big 2-0, we decided to change things up. Before doing a review of the Fat Tire, we did a blind taste test of 5 Red/Amber Ales. Since I was playing host and knew which beer was which, I elected not to provide commentary.

Among the five, the favorite was a Fort Collins, Colorado beer, but not the one you are thinking. Retro Red from Fort Collins Brewing Company. This was a unanimous selection. Everybody enjoyed the sweetness of the flavor and the complexity of the aromas.

Second place was a toss up between Bell's Amber from Michigan and Barrel House RedLegg from Cincinnati, Ohio. Everyone agreed that they were both equally good. The RedLegg, by the way, can usually be found at Great American Ballpark, home of the Reds. Hence the name.

Fourth place went to Breckenridge Avalanche Ale. It wasn't that it was a bad beer. But this beer was lacking in flavor and mouthfeel compared to the previous three.

Fifth place went to Fat Tire. A dirty trick played by yours truly on the rest of the Knights. Even those who had Fat Tire in the past didn't recognize it during the blind taste test.

Does this mean that Fat Tire is a bad beer? Not by any means. There is always the possibility that, in traveling from Colorado to Chicago, the beer went Pepe Le Pew on us. It could be that, given their popularity, they are producing so much that a bad batch went out. It is difficult to say. Given the circumstances, we decided that it wouldn't be fair to rate Fat Tire right now. We'll try again in the near future, after Mike and Gina return from a trip to St. Louis with a new batch of brew.

But I think this little test illustrates that Fat Tire may not be the best red ale out there. Given the difficulties Hoosiers have in obtaining this frequently-praised beer, it should be comforting to know that there are at least four other red/amber ales that are worthy of attention and admiration, whether Fat Tire is available or not.